A throwback thought from an interview I did four years ago with Mildred Lewis, writer, producer, Assistant Professor at Chapman University:
One of the core truths of writing a web series: it ain’t television or movies.
Sure, they have common elements. As Mildred Lewis, co-creator of the web series Etiquette, says, “Good writing is good writing is good writing. Plot, character, setting, conflict, compelling ideas, engaging emotions all remain crucial.”
That being said, the audience experiences a web series differently. “On the web,” Lewis continues, “you’re writing for a viewer who is going to have a more intimate experience. Most people watch web content alone, often on small devices. Funny has to be funnier! You can’t ride a laugh track or laughter in the room.”
Write your story well, keep it short, and create exciting characters. And to quote Mildred Lewis again: “Every beat has to be earned.”